Mission |
| |
We strive to achieve
Highest quality and Reliability
in all our Data collection activities
While maintaining perfect
Communication with our Clients |
Vision |
| |
To be THE BEST
Strategic Decision Support Partner
In
Healthcare Industry |
|
| |
|
|
Services - Market research Operations Outsourcing |
Service Offerings in Market Research Operations Outsourcing
- Survey Data Collection
- Survey Tabulation Services
- Statistical Analysis Services
- Reporting Services
Survey Data Collection
Questionnaire and Database preparation
- Design & Develop
- Database Receipt and cleaning
- Sampling
Survey Programming
- Develop online survey tool
- Design the filtering & logical relations
- Web hosting
- Design the data gathering tools
|
 |
Send web link to respondent
- Sending the web link to respondent
- Confirm the receipt of the same
|
Response Collection
- Tracking of the responses
- Alert the system for defaulters
|
Quality checks
- Check the authenticity of the respondent / responses
- Check the logics
|
Data Delivery
|
| |
|
Survey Tabulation Services |
|
- Simple and complex nested cross tabulations
- Calculate base counts and frequencies
- Stub and banner tables, row and column percents, marginals
- Sample Statistical significance testing, confidence intervals
- Advanced formatting options such as: HTML output with hyperlink table of contents, table shading, font embellishment, highlighting significant scores and more
- Automated tracking and updating capabilities
- Automated stock graphing in PowerPoint, Excel, and/or Word
- Output Formats: Microsoft Word, RTF, Excel, HTML, PowerPoint (Charts)
- Automatically generated table index with formats that provide links between the document index and balancing and weighting
- each individual table
- Coding open ends and developing code frames & code lists
- Set-up studies in Ascribe
|
Statistical Analysis Services |
We can help address your statistical challenges and leverage the power of your data. You can outsource statistical analysis involving:
- Hypothesis testing
- Analysis with mean, median, mode, max, min, standard deviation and standard error
- Multivariate Analysis – to identify the relative importance and underlying relationships among sets of variables; methods included OLS regression, multiple regression, etc.
- Statistical Tests - Chi-Square Testing, Analysis of Variance, t-test, z-test etc
- Factor & Cluster Analysis – to identify and profile customer segments in order to devise marketing strategies that target each segment individually to promote or sell a product
- Kano Analysis
- Conjoint Analysis – methods used to estimate trade-off decisions made by the customer and relative importance of attributes in arriving at a buying decision
- Discrete Choice Modeling, Key Driver Analysis
- Multiple and Logistic Regression
- Discriminate Function Analysis
- Multidimensional Scaling
|
Reporting Services |
Our reporting services help clients with:
- Charting/Report generation in PowerPoint
- Production of fully customized reports (compliant with templates)
- Data, Tables and Database integration in the reports
Our business dashboard reports provide:
- A fast, efficient view of business performance
- Top level views and "drill-down" capabilities
- Integrated performance views
- Better data consistency
- Ubiquitous and real-time access to key performance data
|
Tools and Software |
The main software and tools used by us are:
- ConfirmIT
- SPSS
- Quantum
- Wincross
- Ascribe
|
| |
| |
| |
| |
| |
|
