Quantitative

• CATI (Computer Aided Telephone Interviews)
• CAWI (Computer Aided Web Interviews)
• CAPI (Computer Aided Personal Interviews)
• PAPI (Paper based interviews)

Qualitative

• Face to Face interviews at CL/office/home
• In depth Interviews (IDIs)
• Dyads and Triads
• Focus Group
• Observational and Ethnographic studies
• CLT (Central Location Test)
• Tele Depth Interviews
• Mystery shopping studies, tracking studies

If you require assistance in data collection methodology, we consider these facts and provide our suggestion:

• Profile of the respondent
• LOI
• Nature of the data (Qualitative / Qualitative )
• Incidence rate
• Internet penetration, Internet friendliness, attitude and so on, define the ambience to help us take a call.